Why are you thinking of blogging? Do you have a specific aim in mind or have you just been told ‘you ought to blog’? I’ll be running occasional interviews with fellow bloggers to see what blogging has done for their lives. Catriona Campbell discovered the free blogging site WordPress.com at the end of 2008, quickly worked out how to use it, bought the domain www.catrionacampbell.co.uk and published her first blog in January 2009.She’s now using it to create a weekly ‘virtual Tweetup’ for creative and tourism professionals in Kent, on Monday evenings 7.30-8.30 under the hashtag #createinkent. This is an exchange of ideas and information between creatives working in Kent, and also attracts attention to Catriona’s Twitter workshops and marketing consultancy.
Catriona says, “Blogging gave me a new platform to share my ideas with like minded people and helped me make new connections. It raised my profile and led to opportunities for paid work. For example, I was commissioned by Coast magazine to write an article about ‘My Whitstable’ and asked to organise the ‘Creative Coast at Whitstable’ event for Kent County Council and Visit Kent.”
Catriona also created www.kentscreativecoast.co.uk using WordPress.org and used this to encourage people to visit the Kent coast; to enjoy creative pursuits and happenings. This blog enabled her to create a mailing list, currently in excess of 2,000 people and by tweeting about the blog from her twitter account @escapetocreate she has made fantastic connections with people in the creative and tourism community in Kent and around the world. People like Elena from Austria (read her post on my blog here).
Catriona hopes her blog has inspired more people to visit the Kent coast to be creative and her three top blogging tips are;
– Write about what you are really interested in, otherwise it will become a chore;
– Be authentic;
– Add links to your blogs from your favourite social media platform, whether that’s Twitter, Facebook or Linkedin.
If you run a creative blog – or if you’d like to give blogging a try by doing a guest blog post, Catriona is interested in hearing from people with ideas for a blog that links creativity with the Kent coast for her new series: Words from the Kent coast.
She also offer 60 minute ‘marketing makeovers’ in Whitstable, in return for a donation of £40 to the charity Tourism For All and Twitter training for groups and individuals. For more details contact Catriona at firstname.lastname@example.org.
Next Write to Promote workshops:
10th April 6.30-8.30pm The Alexander Centre, Faversham: How to Write a Non-Fiction Book Book here
15th April 6.30-.8.30 The Innovation Centre, Medway How to Write a Press Release Book here